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Author: nsadmin

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Hands down, video marketing is a powerful tool for generating leads and capturing new customers. You know that.  So why aren't you using it yet? Your reason for the reluctance might be one of these top myths about video, like it’s too expensive or difficult to...

In 2021, people will spend an average of 100 minutes a day watching online videos. (source: MarketingCharts) This month marks the one-year anniversary of lockdowns and social distancing protocols. We have been forced to communicate and connect differently since last March.   Facebook’s analytics department reported a 50% surge...

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The pandemic has been sooo isolating.  So, businesses looking to get ahead in 2021 will evolve and grow by creating a sense of belonging.  Video is the one powerful tool that can build a relationship quickly with your customers, community and prospects to nurture a...

Karen Lustgarten, President. In truth, brand purpose is overused. Consumers no longer want to hear about it, they want to see what brands stand for. They want a brand experience. In other words, to be believable to consumers, brands need to create experiences that support the...

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Fall in Washington DCphoto: Karen Lustgarten video  pr  print  social Video Stat: Nonprofits take note: Marketers who use video grow revenue 49% faster than non-video users. (Source: VidYard) Video Tip: DOs & DON'Ts Mistake: STILTED SPEAKER Saturday, 9/9/17: Yesterday, when Irma was predicted to hit the east coast...

photo: Delray Beach by Karen Lustgarten video  pr  print  social Video Stat: Video is a popular content marketing tactic: 70% of B2B marketers use some form of online video with their overall strategies. (Source: Eloqua) Video Tip: DOs & DON'Ts Mistake: TALKING HEAD VIDEOS When you watch a video online,...