Posted at 10:25h
in
Business
by nsadmin
Fall in Washington DCphoto: Karen Lustgarten
video pr print social
Video Stat:
Nonprofits take note: Marketers who use video grow revenue 49% faster than non-video users. (Source: VidYard)
Video Tip: DOs & DON'Ts
Mistake: STILTED SPEAKER
Saturday, 9/9/17: Yesterday, when Irma was predicted to hit the east coast...
Posted at 23:53h
in
Business
by Karen
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Times Square at dusk in August
Photos: Karen Lustgarten
video pr print social
Video Stat:
Visitors spend 48 seconds on a Website without video, 5 minutes 50 seconds with video. (Source: Comscore)
Video Tip:
DOs & DON'Ts
Mistake: NO STORY
Humans are programmed to communicate...
Posted at 12:29h
in
Business
by Karen
photo: Award
video pr print social
News Release
MULTI-MEDIA WORKS
WINS AWARD FOR ORIGINAL VIDEO SERIES
CREATED FOR BOCA CHAMBER OF COMMERCE
July 27, 2017, Palm Beach County—Multi-Media Works, Inc. received the Award of Merit from the Public Relations Society of America (PRSA)/Palm Beach Chapter for an original series of 30 mobile...
Posted at 11:06h
in
Business
by nsadmin
photo: Delray Beach by Karen Lustgarten
video pr print social
Video Stat:
Video is a popular content marketing tactic: 70% of B2B marketers use some form of online video with their overall strategies. (Source: Eloqua)
Video Tip:
DOs & DON'Ts
Mistake: TALKING HEAD VIDEOS
When you watch a video online,...
Posted at 14:50h
in
Business
by Karen
"Nature's cloud sculpture" and “Chihuly's glass sculpture"
Photos: Karen Lustgarten
video pr print social
Video Stat:
Of 80% of the Internet users who watched a video ad, 46% took some sort of action right after viewing it. (Source: Video Brewery)
Video Tip:
DOs & DON'Ts
Mistake: DULL or LONG SOUND BITE
You’ve...
Posted at 12:48h
in
Business
by nsadmin
“Nature’s acacia tree” and “Chihuly's glass sculpture”
Photos: Karen Lustgarten
video pr print social
Video Stat:
46% say they’d be more likely to seek out information about a product or service after seeing it in an online video. (Source: Eloqua)
Video Tip:
DOs & DON'Ts
Mistake:No Eye Contact
Have you ever seen...
Posted at 08:55h
in
Business
by nsadmin
“Natales”
by Betsy Stewart, American Artist
video pr print social
Video Stat:
4X as many customers would rather watch a video about a product than read about it. (Source: Animoto) Use video to promote/market your product or service, but be sure it is watchable!
Video Tip:
DOs & DON'Ts
Mistake:...
Posted at 23:13h
in
Business
by nsadmin
making media work for you
Video Stat:
59% of senior executives prefer video over text.
(Source: Brainshark)
Video Tip:
Brand Your Business with Video
Images have surpassed text as a branding device.
Written and produced well, video is a compelling, emotional, educational and entertaining PR tool that can create the image...
Posted at 14:29h
in
Business
by nsadmin
making media work for you
Video Tip Tuesday
Stat: Blog posts incorporating video attract 3 times as many inbound links as blog posts without video. (Source: SEOmoz)
Quick Video Tip: DOs and DON’Ts
Pictures Without Explanation
One common mistake is opening a video with a long series of still pictures without...
Posted at 14:02h
in
Business
by nsadmin
making media work for you
Quick Video Tip: DOs and DON’Ts
MISTAKE: NO PROBLEM
A video that doesn’t succinctly define a problem, challenge or need in the opening is not answering "why" -- why viewers matter to your agency or company and why they should want to watch. Without the...